In a world dominated by digital manipulation and post-processing techniques, we offer a refreshing approach that focuses on the craft of photography itself. Pictorial stands as a sanctuary for those who believe in the power of genuine, unaltered images.

At our institution, we understand that the true essence of photography lies in the art of seeing and capturing the world as it is, without relying on post-processing tricks. We believe that a well-composed photograph, with its inherent beauty and raw emotions, can speak volumes without any digital enhancements. Our mission is to empower photographers to master the technical aspects of their craft, while nurturing their artistic vision to create impactful images straight out of the camera.

Our curriculum is meticulously designed by Keith, Founder of Pictorial to provide students with a comprehensive understanding of the fundamental principles of photography. From mastering exposure and composition to harnessing natural light and capturing fleeting moments, we equip our students with the skills necessary to create striking photographs that resonate with viewers on a deep level. Our expert instructors, all accomplished photographers themselves, are passionate about imparting their knowledge and guiding students on their creative journey.

What sets us apart is our commitment to preserving the authenticity and integrity of photography. We believe that the art form is at its strongest when it remains true to its origins. Our school encourages photographers to explore various genres and experiment with different techniques, all while emphasizing the importance of capturing images with integrity and honesty. We celebrate imperfections, as they often reveal the beauty of the human experience in its most genuine form.

As a participant of Pictorial, you will be part of a vibrant community of like-minded individuals who share a passion for visual storytelling. Through workshops, group critiques, and collaborative projects, you will have ample opportunities to learn, grow, and develop your unique artistic voice. Our commitment to a post-processing-free environment fosters an environment where creativity thrives and where your vision can truly shine.

Whether you aspire to become a professional photographer or simply want to enhance your skills as a hobbyist, our photography school provides a nurturing and supportive environment for you to hone your craft. Join us as we embark on a journey that celebrates the power of unedited imagery, where the beauty of photography lies in its unaltered authenticity.

From 2012 to 2017, Keith served as the official X-Photographer for Fujifilm Singapore, following his successful collaboration with Sony Singapore. Subsequently, he joined Nikon Singapore as a Nikon School Photography Course Singapore Instructor until the end of 2018. His relentless pursuit of photography and technical knowledge, combined with the invaluable chances and opportunities provided by his employers, has enabled Keith to accumulate a wealth of experience in both fields.

Recognizing his remarkable product knowledge and technical expertise, camera manufacturers frequently seek Keith’s insights and assistance in shaping future cameras and initiating photography courses. Meanwhile, Keith manages the operations of Pictorial Photography Course Singapore, leveraging his perfectionist nature to assume the role of a photography mentor in most courses, ensuring the delivery of the highest quality learning experience.

Keith, the founder of Pictorial, started his photography journey at the age of 12. With over 33 years of experience in the field, he has owned an impressive collection of 69 cameras and countless lenses, representing various camera makers such as Fujifilm, Canon, Leica, Nikon, Sony, Olympus, Panasonic, and Pentax. Keith’s extensive product knowledge spans all these renowned brands.

Before establishing Pictorial, Keith honed his expertise as a regional trainer in consumer electronics at Panasonic Asia-Pacific. Inspired by his love for cameras, photography, and mobile technology, Keith has had the privilege of collaborating with several esteemed camera manufacturers including Sony Asia Pacific, Olympus Imaging Singapore, Fujifilm Singapore, Nikon Singapore, Huawei, Zeiss Singapore, and Gitzo. These opportunities have allowed him to conduct workshops, participate in product launches, engage in sponsored image sampling, deliver product training and seminars, provide product reviews and talks, lead photo walks, and even undertake beta product testing. Furthermore, Keith has organized numerous overseas expeditions for customers of the represented camera makers.

During Keith’s “sabbatical” trips to various photographic locations, both in Singapore and overseas, he realized that the best way to impart photography skills is by learning in an outdoor environment where conditions and photo opportunities are constantly changing. Keith continually challenges himself to think outside the box and captures artistically created pictures in every shoot.

Keith’s passion for demystifying the technical aspects of photography shines through in the Pictorial photography course, making it accessible and comprehensible for aspiring photographers. His dedication to guiding others in their photographic journey, coupled with his vast experience, has earned him recognition from reputable organizations and institutions such as Sony, Olympus, Fujifilm, Nikon School, Zeiss Singapore, and various esteemed educational and governmental entities.

With Keith’s expertise and commitment to providing exceptional training and support, Pictorial Photography Course Singapore offers a unique and immersive learning experience that sets aspiring photographers on the path to success.